At Moonfish Creative we work with our clients to identify all communication touch-points and design needs. We strive to give your brand a clear voice, look and feel that's engaging, consistent and purposeful.

Our experienced design and writing team is unique in that we cover the full spectrum of design and communications, from brand identity and promotions, through to content strategy, copywriting and marketing across print and digital platforms.


Engage us to become an essential member of your team and we'll develop solutions specifically tailored to your business’s strategic goals.

See your brand transform with the team at Moonfish Creative. Meet with us today!

Kelly Pasmalidis – Creative Director/Owner

Visual design and communication have been my passion since my first ever design project as a student.


My creative journey began after a Degree in Environmental Science and a job with the NSW National Parks 
and Wildlife Service, designing and writing newsletters (and saving baby wombats, among other things!)


It was after this (and one too many tiger snakes) that I became a Brand Manager at the Australian Broadcasting Corporation, where I refined my skills in brand and identity management, marketing and graphic design.


From there I moved into the role of Graphic Designer, working alongside Sydney’s leading creative agencies and talent as part of a NSW Government mentoring program. 


In 2004, I became Manager, Corporate Identity and Design for the NSW Department of Education where I led a team of graphic designers, web developers and photographers in a rebrand of the department. Following on from this, I developed the creative concepts for the whole of NSW Government rebranding project.


One Greek mother-in-law and two daughters later, I launched my design studio Moonfish Creative in 2007.


My work includes identity and branding campaigns, fundraising and not-for-profit projects, website design and promotional marketing collateral for commercial and government sectors. 


I can also swim long distances, love to cook and spend my spare time writing a TV comedy with my best mate.

To find out how I can help you with your creative project (or advise on how to best look after a baby wombat), please email me on kelly@moonfish.com.au